Bitcoin News: Michael Saylor’s Strategy Expands Bitcoin Holdings with $1.99B Purchase

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Michael Saylor’s Strategy Acquires 20,356 BTC in $1.99 Billion Move

Strategy, the publicly traded business intelligence firm led by Michael Saylor, has made a bold new move in the cryptocurrency space by acquiring 20,356 Bitcoin (BTC) for approximately $1.99 billion. This significant purchase reinforces the company’s position as the largest corporate holder of Bitcoin globally and underscores its unwavering confidence in BTC as a long-term store of value.

The acquisition, completed between February 18 and 23, 2025, brought Strategy’s total Bitcoin holdings to 499,096 BTC, with an average purchase price of $66,357 per coin**, including fees and expenses. At current market valuations, the total worth of its Bitcoin treasury exceeds **$33.1 billion, marking a major milestone in corporate crypto adoption.

👉 Discover how leading companies are integrating Bitcoin into their financial strategy.

Funding the Purchase: $2 Billion Convertible Notes Offering

The capital for this latest Bitcoin buy was sourced entirely from a successful $2 billion convertible notes offering, finalized on February 21, 2025. The offering included a 35% conversion premium based on the price of Strategy’s Class A common stock, attracting strong investor interest amid growing institutional appetite for digital assets.

Notably, the deal structure allows for an additional $300 million in convertible notes to be issued until February 27, 2025, providing the company with further financial flexibility to continue its Bitcoin accumulation strategy if market conditions remain favorable.

Unlike previous rounds that involved secondary stock sales, Strategy confirmed it did not issue any new shares during this period. This marks a shift from its earlier weekly purchase pattern, where it relied on equity financing to fund BTC acquisitions.

“Strategy has acquired 20,356 BTC for ~$1.99B at ~$97,514 per bitcoin and has achieved BTC Yield of 6.9% YTD 2025… we hodl 499,096 BTC acquired for ~$33.1 billion at ~$66,357 per bitcoin.”
— Michael Saylor, February 24, 2025

Year-to-Date Yield Reaches 6.9%

One of the most compelling metrics from this update is Strategy’s reported 6.9% year-to-date (YTD) yield on its Bitcoin holdings. This figure reflects both price appreciation and the company’s disciplined treasury management approach, demonstrating that holding Bitcoin can generate substantial returns even within a single fiscal year.

This performance continues to validate Strategy’s core thesis: that Bitcoin is superior to traditional reserve assets like cash, bonds, or gold due to its scarcity, portability, and resistance to inflation.

The firm’s consistent messaging since 2020—when it first began shifting its treasury strategy—has helped catalyze a wave of institutional interest in digital assets. Its transparent reporting and long-term commitment serve as a model for other corporations considering similar moves.

A Pause in Weekly Purchases?

While Strategy has been known for its aggressive weekly Bitcoin buys since late 2024, the latest announcement suggests a potential pause in that rhythm. The absence of share sales between February 14 and 18 indicates the company may be adjusting its acquisition cadence based on market liquidity and financing opportunities.

This isn’t unprecedented. Earlier in February, Strategy temporarily halted purchases after failing to complete two consecutive equity offerings. However, the shift to debt-based financing via convertible notes shows the company is evolving its capital strategy to remain agile.

Analysts view this flexibility as a strength—not a retreat. By diversifying funding sources beyond equity dilution, Strategy can continue scaling its Bitcoin reserves without overburdening shareholders.

👉 Learn how innovative financing models are fueling corporate Bitcoin adoption.

Inspiring Global Institutional Adoption

Strategy’s pioneering role in corporate Bitcoin adoption has sparked a ripple effect across global markets.

In 2024, Metaplanet, a Tokyo-listed financial services firm, announced it would follow Strategy’s blueprint by adding Bitcoin to its balance sheet. Dubbing itself the “MicroStrategy of Japan,” Metaplanet has since become the largest corporate Bitcoin holder in Asia, signaling growing acceptance in one of the world’s most regulated financial environments.

Similarly, Altvest Capital made history as the first publicly listed African company to adopt Bitcoin as a treasury reserve asset. Though its initial purchase was just one BTC, the symbolic move opened doors for broader exploration across emerging markets.

Even tech and media firms are joining the trend. Canadian video platform Rumble made its first corporate Bitcoin purchase in January 2025, with CEO Chris Pavlovski stating the acquisition was “just the beginning” of a long-term commitment to cryptocurrency integration.

These developments highlight a clear trend: Bitcoin is no longer a fringe experiment—it's becoming a mainstream financial instrument.

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Frequently Asked Questions (FAQ)

Why is Strategy buying so much Bitcoin?

Strategy views Bitcoin as a superior treasury asset due to its fixed supply, durability, and resistance to inflation. Unlike fiat currencies that lose value over time, Bitcoin’s scarcity makes it an effective long-term store of value—aligning with the company’s goal of preserving shareholder wealth.

How does Strategy finance its Bitcoin purchases?

Initially, Strategy funded buys through secondary stock offerings. More recently, it has shifted to convertible debt financing, such as its $2 billion notes offering. This method allows the company to raise capital without immediate equity dilution while maintaining flexibility in volatile markets.

Is Strategy still buying Bitcoin every week?

Not necessarily. While it maintained a weekly purchase pattern in late 2024, recent activity shows a more strategic, opportunistic approach. The company now adjusts its buying schedule based on financing success and market conditions rather than adhering to a rigid timeline.

What is Bitcoin yield, and how does Strategy achieve 6.9% YTD?

“Bitcoin yield” in this context refers to total return from price appreciation of the asset held on the balance sheet. Strategy’s 6.9% YTD gain reflects the increase in BTC’s market value since January 1, 2025. It does not come from staking or dividends but from holding and revaluation.

Could other companies follow Strategy’s model?

Yes—and many already are. From Metaplanet in Japan to Altvest Capital in Africa and Rumble in Canada, firms across industries and regions are adopting similar strategies. As regulatory clarity improves and volatility stabilizes, more corporations may view Bitcoin as a viable alternative to low-yielding cash reserves.

What risks does Strategy face with such large Bitcoin holdings?

The primary risk is price volatility. A sharp decline in BTC’s value could impact the company’s balance sheet and investor sentiment. However, Strategy has consistently stated it has no intention to sell, positioning itself as a long-term holder regardless of short-term fluctuations.

👉 See how companies are managing crypto risk while maximizing growth potential.

Final Thoughts: A New Era of Corporate Finance

Michael Saylor’s Strategy has done more than accumulate Bitcoin—it has redefined what’s possible in corporate finance. By treating BTC as a strategic reserve asset, the company has challenged traditional notions of treasury management and inspired a new wave of institutional participation.

As more businesses recognize the limitations of holding depreciating fiat currencies, the shift toward hard assets like Bitcoin is likely to accelerate. With proven models now in place, 2025 could mark the year when corporate Bitcoin adoption moves from outlier to mainstream.

For investors and executives alike, the message is clear: digital scarcity is becoming financial strategy.