The Web3 momentum in Asia Pacific surged during Singapore’s bustling Token2049 week, as OKX, a leading Web3 technology platform, took center stage with high-impact activations that merged blockchain innovation, elite sports, and fan engagement. From thought leadership panels to exclusive fan experiences and a bold new Formula 1 livery, OKX demonstrated its vision for a decentralized future—powered by collaboration, accessibility, and real-world adoption.
OKX Shines at Token2049: Driving Web3 Forward in Asia
Held from September 13–14, 2023, Token2049 once again established itself as the premier gathering for the global Web3 and digital asset community, drawing industry leaders, developers, investors, and innovators to Singapore. As a headline sponsor, OKX anchored its presence with the OKX Mainstage, featuring keynotes and panel discussions that explored the evolving landscape of crypto regulation, exchange innovation, and mass Web3 adoption.
Hong Fang, President of OKX, delivered critical insights during the panel “The Future of Crypto: Regulatory Uncertainty and the Path Forward,” alongside Ripple CEO Brad Garlinghouse and Bitgo CEO Mike Belshe. The conversation emphasized the importance of proactive regulatory engagement and the need for balanced frameworks that foster innovation while ensuring consumer protection.
“Regulatory clarity is no longer a luxury—it’s a necessity for sustainable growth,” said Hong Fang. “Asia Pacific is at the forefront of digital finance innovation, and platforms like OKX are committed to working with regulators to build trust and transparency.”
Meanwhile, Lennix Lai, OKX Global Chief Commercial Officer, joined executives from Bybit, Kucoin, and Bitget to discuss the future of crypto exchanges—highlighting trends in security, product diversification, and cross-chain interoperability as essential pillars for long-term resilience.
👉 Discover how Web3 is transforming global industries and why now is the time to get involved.
Web3 Meets Sports: Daniel Ricciardo and Scotty James Champion the Future
One of the most talked-about moments came during a fireside chat on the OKX Mainstage, where Chief Marketing Officer Haider Rafique engaged with two of OKX’s star ambassadors: Daniel Ricciardo, Formula 1 driver for Scuderia AlphaTauri, and Scotty James, Olympic snowboard champion.
The conversation explored how Web3 is reshaping sports and entertainment, from fan tokenization and NFT collectibles to decentralized ticketing and athlete-owned digital brands. Ricciardo shared his excitement about engaging fans through digital ownership, while James highlighted how blockchain enables creators to maintain control over their content and revenue.
Their presence underscored OKX’s strategy of using influential athletes to demystify Web3 for mainstream audiences—bridging the gap between cutting-edge technology and everyday experiences.
McLaren Racing Unveils ‘Stealth Mode’ Livery: A Web3 Statement on the Track
In a striking fusion of motorsport and blockchain culture, OKX and McLaren Racing unveiled a limited-edition ‘Stealth Mode’ livery for the MCL60 Formula 1 car at an exclusive media event on September 13 at Lantern, Fullerton Bay Hotel. The sleek black design features cryptic glitch-style graphics and the bold phrase “Accelerating Web3” emblazoned across the rear wing.
This livery raced during the 2023 Singapore Grand Prix (September 15–17) and the 2023 Japanese Grand Prix (September 22–24), turning the track into a high-speed billboard for decentralized innovation.
“This livery isn’t just paint on a car—it’s a statement,” said Haider Rafique. “It represents our shared mission with McLaren to push boundaries, challenge norms, and accelerate the adoption of Web3 technologies.”
OKX Race Club: Bringing Web3 to F1 Fans in Singapore
To deepen fan engagement during Grand Prix weekend, OKX launched the OKX Race Club—a McLaren-themed fanzone at CHIJMES from September 14 to 17. The immersive experience welcomed thousands of motorsport enthusiasts with interactive exhibits, live race screenings, and appearances by Lando Norris, McLaren F1 driver, and Zak Brown, CEO of McLaren Racing.
Visitors who downloaded the OKX Wallet and minted an NFT via the OKX NFT Marketplace received exclusive OKX-branded merchandise, including limited-edition caps and t-shirts. This gamified onboarding process introduced new users to core Web3 concepts in a fun, accessible way—proving that blockchain education can be both engaging and rewarding.
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Rewriting the System: OKX Web3 Party Unites Industry Leaders
On the second night of Token2049, OKX hosted “Rewrite the System: An OKX Web3 Party” at MARQUEE Singapore—an invite-only event co-hosted with key Web3 partners including Polygon, Lido, DWF Labs, and Orbiter Finance. The evening blended entertainment with education, featuring live NFT printing stations, blockchain-powered games, lucky draws, and on-chain discussions about ecosystem expansion.
Panelists explored critical themes such as Layer 2 scaling solutions, liquid staking innovations, and cross-chain infrastructure—highlighting how collaboration is accelerating the maturation of the decentralized web.
Why This Matters: OKX’s Broader Vision for Web3 Adoption
OKX’s multi-pronged approach during Token2049 and the Singapore Grand Prix reflects a strategic blueprint for mainstream Web3 adoption:
- Education through experience: By integrating wallet creation and NFT minting into real-world events, OKX lowers the barrier to entry.
- Strategic partnerships: Collaborations with McLaren Racing and leading protocols amplify reach and credibility.
- Cultural relevance: Leveraging sports icons like Ricciardo and James helps normalize blockchain technology for global audiences.
As regulatory frameworks evolve and institutional interest grows, OKX continues to position itself not just as a platform, but as a catalyst for systemic change in how value is created, shared, and owned online.
Core Keywords:
- Web3 adoption
- OKX
- Token2049
- McLaren Racing
- NFT Marketplace
- OKX Wallet
- Stealth Mode livery
- Daniel Ricciardo
Frequently Asked Questions (FAQ)
Q: What is the significance of the ‘Stealth Mode’ livery?
A: The ‘Stealth Mode’ livery symbolizes OKX’s mission to accelerate Web3 innovation. It debuted on McLaren’s MCL60 car during the Singapore and Japanese Grands Prix as a visual representation of blockchain’s growing influence in mainstream culture.
Q: How can I access the OKX NFT Marketplace?
A: You can access the OKX NFT Marketplace by downloading the OKX Wallet app or visiting the platform directly through OKX’s Web3 gateway. It supports multiple blockchains and offers tools for buying, selling, and minting NFTs.
Q: Who are OKX’s brand ambassadors?
A: OKX ambassadors include Formula 1 driver Daniel Ricciardo and Olympic snowboarder Scotty James. They help promote Web3 awareness by connecting blockchain technology with sports and entertainment.
Q: What was discussed at the ‘Rewrite the System’ event?
A: The event featured discussions on Web3 infrastructure, Layer 2 scaling, decentralized finance (DeFi), and cross-chain interoperability. It brought together leaders from Polygon, Lido, DWF Labs, and Orbiter Finance to explore collaborative solutions for ecosystem growth.
Q: How does OKX support Web3 education?
A: Through real-world activations like the OKX Race Club, gamified NFT minting, wallet onboarding incentives, and educational content, OKX makes learning about blockchain interactive and accessible.
Q: Is OKX available in Asia Pacific?
A: Yes. OKX serves users across the Asia Pacific region with localized content, partnerships, and compliance-focused initiatives designed to support responsible digital asset innovation.
👉 Explore how you can be part of the next era of the internet—start your Web3 journey now.