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富途上线BTC和ETH交易 香港首家零佣金加密券商来了

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In a landmark move for the Hong Kong financial landscape, Futu (moomoo) has officially launched cryptocurrency trading services, becoming the first licensed securities firm in Hong Kong to offer zero-commission trading for Bitcoin (BTC) and Ethereum (ETH). This strategic expansion marks a pivotal moment in the convergence of traditional finance and digital assets, offering users a seamless gateway to the crypto market with regulated security and low entry barriers.

With this launch, Futu allows investors to trade BTC and ETH directly using USD or HKD, eliminating the need for stablecoins and simplifying the onboarding process for retail investors. The minimum investment is as low as $10 or HK$80, making it accessible even for first-time crypto participants.

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A New Era of Integrated Financial Services

Futu’s entry into the crypto space reflects a growing trend: the blurring lines between traditional securities and digital assets. As more institutional players recognize cryptocurrencies as legitimate investment vehicles, platforms like Futu are positioning themselves at the forefront of this transformation.

Steve Zeng, Group Executive Director at Futu, expressed satisfaction with the initial response to the service launch on August 2. He emphasized that the company aims to bridge the gap between conventional investing and blockchain-based assets by offering a compliant, user-friendly experience under Hong Kong’s regulatory framework.

This integration isn’t just about convenience—it signals a broader shift in how investors view asset allocation. Cryptocurrencies are increasingly seen not just as speculative tools but as long-term holdings with potential for portfolio diversification and inflation hedging.

Incentive Programs to Drive Adoption

To accelerate user adoption, Futu has introduced an attractive incentive program. Users who open an account and maintain qualifying assets for a specified period may receive rewards in BTC, NVIDIA stock (NVDA), and Alibaba shares (BABA).

Such initiatives serve dual purposes:

These types of promotions are particularly effective in markets like Hong Kong, where regulatory clarity has recently improved, boosting consumer confidence in digital asset platforms.

The inclusion of both crypto and blue-chip tech stocks in reward programs underscores a key insight: investors today expect flexibility across asset classes. By offering exposure to both emerging blockchain technologies and established growth stocks, Futu caters to a generation of investors seeking diversified, future-focused portfolios.

Why This Move Matters for the Market

Futu’s launch sets a precedent in the Asian financial ecosystem. As Hong Kong’s first zero-commission crypto-enabled broker, it challenges traditional models and pushes competitors to innovate.

Moreover, direct fiat-to-crypto trading without reliance on stablecoins reduces complexity and counterparty risk—critical factors for mainstream adoption. Investors no longer need to navigate multiple exchanges or manage volatile intermediaries like USDT or USDC.

This streamlined approach enhances security, improves execution speed, and lowers overall friction—key advantages over platforms like Binance, especially for risk-averse or novice investors.

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Frequently Asked Questions (FAQ)

Q: Is Futu regulated to offer crypto trading in Hong Kong?

A: Yes. Futu operates under Hong Kong’s Securities and Futures Commission (SFC) licensing framework, ensuring compliance with local regulations for digital asset trading.

Q: Can I trade crypto on Futu using Hong Kong dollars?

A: Absolutely. Users can directly buy and sell BTC and ETH using USD or HKD, without needing stablecoins or third-party exchanges.

Q: What are the fees for trading crypto on Futu?

A: Futu offers zero commission on BTC and ETH trades, though nominal network or spread fees may apply depending on market conditions.

Q: How do I qualify for the BTC and stock rewards?

A: Eligibility typically requires opening a new account, depositing qualifying funds, and maintaining them for a set duration. Specific terms vary—users should check the official campaign page for details.

Q: Is holding cryptocurrency through a broker safer than using exchanges?

A: For many users, yes. Brokerage platforms often provide enhanced custody solutions, regulatory oversight, and insurance protections that reduce risks associated with self-custody or unregulated exchanges.

Q: Will more cryptocurrencies be added in the future?

A: While currently limited to BTC and ETH, Futu has indicated plans to expand its digital asset offerings based on market demand and regulatory approval.

The Bigger Picture: Crypto Goes Mainstream

Futu’s move is more than a product launch—it's a signal that digital assets are becoming institutionalized. As seen globally, companies are increasingly treating Bitcoin as a treasury reserve asset, while governments refine frameworks to support safe innovation.

In this evolving environment, platforms that combine regulatory compliance, ease of use, and compelling incentives will lead adoption. Futu’s hybrid model—merging stock brokerage with crypto access—positions it uniquely in Asia’s competitive fintech arena.

For investors, the takeaway is clear: access to digital assets is no longer niche. With trusted financial institutions embracing blockchain technology, now is an ideal time to explore crypto within a secure, regulated environment.

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Final Thoughts

Futu’s launch of BTC and ETH trading represents a milestone for Hong Kong’s financial sector. By offering zero-commission trades, fiat-based access, and rewarding user engagement, it lowers barriers to entry and fosters broader participation in the digital economy.

As the boundary between stocks and cryptocurrencies continues to fade, investors benefit from greater choice, flexibility, and innovation. Whether you're interested in Bitcoin as digital gold, Ethereum’s smart contract potential, or hybrid investment strategies, platforms like Futu make it easier than ever to build a forward-looking portfolio.

The future of finance isn’t just digital—it’s integrated. And with moves like these, that future is already here.