USELESS Memecoin Hits $90M Market Cap as PEPE Drops 5% on Cooling Hype

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In the fast-paced and narrative-driven world of cryptocurrency, memecoins often rise and fall based on sentiment, community energy, and the ever-shifting spotlight of internet culture. Currently, two such tokens—USELESS and PEPE—are experiencing dramatically different trajectories. While USELESS, a self-proclaimed "useless" token, has surged to a market cap nearing $90 million, PEPE (PEPE) is facing a 5% decline amid waning enthusiasm and broader market shifts. This contrast highlights a core truth in the memecoin space: narrative is king—but it’s also fleeting.

👉 Discover how market sentiment shapes the rise and fall of trending digital assets today.

The Rise of USELESS: Embracing Irony as a Strategy

USELESS has emerged as one of the most fascinating case studies in crypto psychology. Instead of resisting the common critique that many cryptocurrencies are “useless,” this token leans into it—turning criticism into its core brand identity. By doing so, it has cultivated a dedicated community that finds authenticity in its self-aware absurdity.

Unlike traditional memecoins like Dogecoin (DOGE) or Shiba Inu (SHIB)—which rely on animal mascots and viral charm—USELESS strips away all pretense. It features no cartoon frog, no celebrity endorsements, and no promises of utility. Its logo? A simple golden coin with the word “USELESS” stamped across it. This minimalist, ironic approach has resonated with traders who appreciate the satire of Web3’s often overhyped ecosystem.

One of the earliest investors, known online as Unipcs, reportedly invested $382,000** to acquire **28 million USELESS tokens**. At its peak, that stake was valued at over **$2.3 million, and according to public statements, Unipcs has not sold a single token since. This kind of conviction from early backers fuels further speculation and FOMO (fear of missing out), driving organic momentum.

The success of USELESS underscores a growing trend: in the memecoin arena, transparency about having no real-world use case can paradoxically become a powerful use case in itself—especially when it fosters a strong, self-sustaining community.

Why Investors Are Paying for “Nothing”

It might seem irrational to invest in something proudly labeled useless, but that’s precisely the point. In an environment saturated with projects touting grand visions and complex whitepapers, USELESS stands out by being honest. Its value isn’t derived from technology or adoption—it’s derived from cultural relevance, scarcity, and collective belief.

This phenomenon isn't new—art, collectibles, and even fiat currency derive value from shared perception. USELESS leverages this principle within the crypto space, creating a digital artifact whose worth is defined purely by market demand and community engagement.

PEPE’s Downturn: When the Meme Fades

While USELESS rides a wave of ironic virality, PEPE, once the undisputed king of frog-themed memecoins, is showing signs of fatigue. Over the past 24 hours, PEPE has dropped 4.7%, settling around $0.000009499. This decline reflects a broader cooling-off period following its earlier surge fueled by social media buzz and fleeting celebrity attention.

Despite a brief spike on April 9 attributed to a post by Elon Musk—long a catalyst for memecoin rallies—the momentum failed to sustain. Investors are increasingly shifting capital back into more established assets, particularly Bitcoin (BTC).

Market Rotation Toward Bitcoin Dominance

A key indicator of changing market sentiment is Bitcoin dominance, which measures BTC’s share of the total crypto market cap. Recently, this metric has climbed above 65%—a level not seen in over two years. Such a shift signals a move toward risk-off behavior, where traders favor the relative stability of Bitcoin over highly speculative altcoins like PEPE.

When Bitcoin dominance rises, it typically means money is flowing out of smaller-cap, high-volatility tokens and into BTC. For PEPE, which thrives on hype and retail speculation, this environment is particularly challenging.

Technical Analysis: Can PEPE Rebound?

To understand PEPE’s current struggles, let’s examine its recent technical performance.

Between June 25 at 09:00 UTC and June 26 at 08:00 UTC, PEPE/USD traded within a wide 16.1% volatility range, peaking at $0.00001017** and dipping as low as **$0.00000940. During this period, a strong resistance level formed at $0.00001013, where significant selling pressure emerged between 14:00 and 16:00 UTC on June 25.

On the downside, short-term support appears to be forming between $0.00000946 and $0.00000950. A break below this zone could open the door to further losses, especially if broader market sentiment remains bearish on risk assets.

Notably, at 07:17 UTC on June 26, a massive trade involving 91.9 trillion PEPE tokens triggered a temporary 3.1% price rebound. However, the rally quickly fizzled out, indicating weak follow-through buying and limited conviction among new entrants.

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For PEPE to regain upward momentum, it must decisively break above the $0.00001013 resistance—a feat that will require renewed hype, strong volume support, and a broader resurgence in altcoin investor confidence.

Core Keywords Driving This Narrative

Understanding the forces behind these movements requires familiarity with key terms shaping today’s crypto discourse:

These keywords reflect both the technical and psychological dimensions of cryptocurrency trading—where data meets emotion, and where memes can move markets.

Frequently Asked Questions (FAQ)

Q: What is the USELESS memecoin?
A: USELESS is a satirical cryptocurrency that embraces its lack of utility as a core branding strategy. It has gained traction due to its ironic appeal and strong community engagement.

Q: Why is PEPE dropping in price?
A: PEPE is declining due to reduced social media hype, profit-taking after earlier gains, and a broader market shift toward safer assets like Bitcoin.

Q: Is USELESS a good investment?
A: As with all memecoins, USELESS carries high risk. Its value is based on speculation and community sentiment rather than underlying technology or revenue models.

Q: What does Bitcoin dominance above 65% mean?
A: It indicates that investors are favoring Bitcoin over altcoins, often signaling risk-averse behavior and reduced appetite for speculative assets.

Q: Can PEPE recover from its current dip?
A: Recovery is possible if there's renewed viral attention or improved overall market conditions for altcoins. However, breaking key resistance at $0.00001013 is essential.

Q: Where can I track live prices for USELESS and PEPE?
A: Real-time data for both tokens can be monitored through major crypto exchanges and analytics platforms offering live charts and trading volume insights.

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Final Thoughts: Narratives Move Markets—Until They Don’t

The contrasting fates of USELESS and PEPE illustrate a fundamental truth in the crypto market: stories drive prices more than fundamentals—especially in the memecoin space. USELESS thrives because its narrative is fresh, self-aware, and perfectly timed for an audience tired of empty promises.

Meanwhile, PEPE serves as a reminder that even the most viral trends eventually fade. Without continuous hype or utility upgrades, memecoins can quickly lose momentum when market winds shift.

Traders should remain cautious, using technical analysis alongside sentiment tracking to navigate this volatile landscape. While opportunities abound, so do risks—particularly when investing in assets whose value hinges entirely on collective belief.

In crypto, sometimes being “useless” is the most powerful strategy of all—until the next meme takes over.